Introducing The Camp Broadway Collection
The Broadway Education Alliance Inc. (BEA) and MTI announce the official release of The Camp Broadway Collection, an experiential learning program designed for summer camps and after-school programs. This unique enrichment program teaches children the fundamentals of musical theatre, character development, and essential life skills they need to be successful on and off the stage. The inaugural collection features five camp editions of the beloved musicals Annie , Guys and Dolls, How to Succeed in Business Without Really Trying , Shrek the Musical, and Seussical.
Developed under the creative leadership of BEA's Artistic Director Theo Lencicki, each age-appropriate edition engages campers through storytelling, music, theater crafts, and movement. This turn-key package provides camp directors with professionally designed production assets to deliver a high-quality theater program that culminates in an author-approved 30-minute showcase including scripts, music tracks, customizable rehearsal schedules, class session plans, instructional videos, staging charts, costume inspiration, scenic designs that can be painted or projected, and other supplemental materials.
"Summer camp has always been a place for adventure, discovery, and growth," said Lencicki. "With The Camp Broadway Collection, we've aligned our rigorous teaching methodology and program format with authentic songs and scenes from beloved musicals with all the production tools a camp director needs to put on a musical showcase. Our goal is to make offering theater less stressful, more affordable, easier to teach, and ultimately, a lot of fun so campers can explore their creativity, step into the spotlight, and find joy being part of an ensemble performance."
"Camps and out-of-school programs are a vital part of the Broadway ecosystem," said John Prignano, Chief Operating Officer and Director of Education and Development, MTI. "The Camp Broadway Collection is more than an adaptation of a musical - it's a masterclass for young performers in how a show comes to life. By making classic Broadway titles accessible to kids and families who may be new to the art form, Camp Broadway provides us with a powerful and relevant addition to our catalogue serving performers of all ages."
Camp Broadway® is an award-winning enrichment program that specializes in experiential programming, performance events and educational publishing. Introduced as part of Camp Broadway's 30 th anniversary celebration, the collection also helps address a programming gap within the camp sector which traditionally focuses on outdoor activities and sports.
"Demand for camps and summer programs continues to grow, and camp and program directors are looking for engaging experiences that keep young people active, connected, and inspired throughout the summer," said Aaron Dworkin, CEO of the National Summer Learning Association. "Musical theater is an exciting new category of programming for camps as a way to foster kids confidence, creativity, teamwork, communication and other essential life skills that support success both in and out of the classroom."
The Camp Broadway camp editions featured in the collection have been piloted at several camps across the country including by Worthington City Schools Summer Camp (Columbus, Ohio), Meriden YMCA (Meriden, CT) and Burlington Recreation Department Summer Program, (Burlington, MA).
DEAN Adventure Camps is amongst the first experiential camps to incorporate this program into their summer offering. "The Camp Broadway Collection is the perfect enhancement to our activity-filled camp programming at Sidwell Friends' Sidwell Summer in DC, which includes innovation labs, fashion design and machine sewing, woodworking, and other skills-based offerings," Laura Pfeiffer Kelly, Founder and CEO of DEAN Adventure Camp . "We think about what kids carry with them after summer ends. Performing a musical requires courage, collaboration, and follow-through. Those aren't performance skills, they're life skills. We are excited to have The Camp Broadway Collection's experience in making this happen for kids at Sidwell Summer!"
Explore The Camp Broadway Collection.